So you want to be a digital marketer? It’s an in-demand and exciting field, with nearly limitless opportunities for career growth. But where do you start? Here are some tips to help get your CV in shape and kickstart your digital marketing career. CV Tips… Read More »The Digital Marketer’s CV: Pro Tips To Kick-start Your Digital Marketing Career
Every PPC marketer knows that the key to paid search campaign’s success is a comprehensive list of targeted keywords that match your product or service. Negative keywords are also crucial because they enable advertisers to better target their adverts by shielding them from indifferent searchers.… Read More »The Most Effective Way To Select Negative Keywords In Your PPC Campaign
Getting the first sale on your ecommerce business is exciting and a validation that your business idea is a great one. However, many businesses struggle to get past the first few sales. A common reason for this is not setting up the website for sales… Read More »Essentials Your Ecommerce Website Needs to Thrive
Your website is the first thing people will see if they want to know more about your business. You want to create a positive impression once they visit the website. These potential customers will probably jump to the next option if it doesn’t, and you… Read More »Signs That You Need to Change Your Web Design
Millions of websites and blogs pop up daily, which is fantastic but can make it pretty challenging for your business to stand out. So, what can you do? You can easily increase the quantity (and even quality) of your website traffic through SEO tactics and… Read More »7 Reasons Why Search Engine Optimization (SEO) Is Critical For Business Growth
In my Digital Marketing journey, I thought it would be best to share with you four fundamental key points in order to be successful in the field of Digital Marketing. The four key points are as follows: The Key to DM: Strategy and Planning One… Read More »4 Points I Found Important from a Beginner at Digital and Social Media Marketing
Google Reviews are critical for any business. If someone is searching for your company or website, your Google My Business page will appear showing your reviews. Bad reviews can damage your business, and so can not enough reviews. Simply, the more good reviews you have,… Read More »How to send a link for google review
So Google are making some interesting changes to their PPC Ad accounts and look to be removing a key metric. I’ve just got this email that states for one of my clients Ad position is going to be removed. Starting on 29 September 2019 the… Read More »Removal and replacement of columns in Google Ads
In the online age, websites are the most important place to invest time and money as they bring new business and are the showcase for your company products or services and your portfolio. This could be an online ecommerce store, or lead generation site. Either… Read More »Free Digital Marketing Audit
Last year I predicted the Bitcoin crash. Sadly I am not a financial whizz or cryptocurrency expert, but maybe it was my marketing experience. I could see it increasing volume in social media and the news about rich people buying in. It reeked of marketing… Read More »Are Google Ads customers about to lose money?